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Contemporary hand-knotted rug in ivory with bold blush pink and terracotta abstract shapes
New Arrival

Halima — Ivory & Blush Abstract Contemporary

A hand-knotted contemporary rug in ivory wool. Bold blush pink and terracotta shapes occupy the field in an asymmetric, painterly composition — each form distinct, the whole quietly striking.

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Dark teal Mrirt runner with ivory diamond lattice pattern, high pile
New Arrival

Nawal — Dark Teal Diamond Lattice Mrirt Runner

A Mrirt runner woven in deep teal wool, its full field crossed by an all-over ivory diamond lattice. The high pile gives it weight and warmth; the color gives it presence.

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Journal
Beni Ourain rug with abstract Berber marks arranged in repeating rows
Start Here

The Complete Guide to Moroccan Rugs

Every Moroccan rug style explained in one place — Beni Ourain, Boujaad, Mrirt, Kilim, Contemporary, Azilal and Boucherouite — plus how to buy, size, and care for one.

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Beni Ourain rug — cream wool with geometric diamond pattern
Buying Guide

The Complete Guide to Beni Ourain Rugs

The most sought-after Moroccan rug in the world. From the High Atlas villages where they're made, to how to spot a genuine one.

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Close-up of hand-knotted Moroccan rug pile
Authenticity

How to Tell if a Moroccan Rug is Authentic

Seven things to look for — and four red flags that tell you a rug is machine-made or misrepresented.

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Moroccan wool rug
Care

How to Clean a Moroccan Wool Rug Without Ruining It

The right way to clean, spot-treat and deep-wash a Berber wool rug — and the common mistakes that cause irreversible damage.

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Boujaad rug — bold color-field design from the Rehamna region of Morocco
Buying Guide

The Complete Guide to Boujaad Rugs

Bold color, loose geometry, no two alike. Where Boujaad rugs come from, how to spot a genuine one, and how to style that color without it taking over the room.

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Moroccan kilim rug — flat-woven geometric pattern
Buying Guide

The Complete Guide to Moroccan Kilim Rugs

No pile, no knots — just flat-woven geometry. How a kilim differs from a pile rug, where it works best, and how to spot a genuine one.

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Contemporary Moroccan rug — hand-knotted modern abstract design
Buying Guide

The Complete Guide to Contemporary Moroccan Rugs

Modern designs, hand-knotted by the same weavers behind our traditional pieces. Why "contemporary" doesn't mean less authentic.

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Mrirt rug — high-pile Middle Atlas Moroccan rug
Buying Guide

The Complete Guide to Mrirt Rugs

Often called "the modern Beni Ourain" — the Middle Atlas tradition that pairs the same high pile with a bolder color palette.

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Azilal rug — rose pink and ivory checkerboard pattern
Buying Guide

Azilal & Boucherouite: Free-Form Weaving Traditions

One improvised on the loom, one woven from recycled fabric. Two traditions that break from Morocco's geometric weaving conventions entirely.

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Handmade Moroccan rug styled as the foundation of a living room
Style

Moroccan Rug Styling Guide

Simple, practical ways to choose, place, and style a handmade Moroccan rug — by room, by style, by color, and by the mistakes worth avoiding.

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Large vintage Boujaad rug with a bold central diamond and mixed color blocks
Buying Guide

How Much Does a Moroccan Rug Cost?

Real prices by size and format — what actually determines cost, and what to be wary of when a price looks too good to be true.

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Ivory Boujaad rug with a bold multicolor diamond lattice
Buying Guide

Moroccan Rug Sizing Guide

How to choose the right rug size for a living room, bedroom, dining room or hallway — with real measurements, not guesswork.

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Large ivory and indigo Mrirt rug anchoring a living room
Room Guide

Living Room Rug Guide

Sofa layouts, coffee table clearance, open-plan spaces, and which styles work best — size and placement for the room that matters most.

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Large ivory Beni Ourain rug in a bedroom with geometric lozenge pattern
Room Guide

Bedroom Rug Guide

Under the bed, beside it, or as a runner — sized for twin, queen and king frames.

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Ivory Kilim rug with bold orange and grey bands under a dining table
Room Guide

Dining Room Rug Guide

Chair clearance math, and why flat-weave beats pile in the one room where construction matters more than style.

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Ivory Beni Ourain rug with a large-scale sage green diamond lattice
Comparison

Beni Ourain vs Mrirt

Same construction, same Atlas Mountains origin — what actually separates the two, and how to choose between them.

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Beni Ourain rug with dark teal diagonal lines on ivory
Comparison

Hand-Knotted vs Tufted vs Machine-Made

Three different constructions get called "handmade" — what genuinely separates them, and how to tell which one you're buying.

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Vintage Boujaad rug with softened natural dyes
Comparison

Vintage vs New Moroccan Rugs

Natural dyes, wear character, and availability — what actually distinguishes the two, and how to choose.

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Azilal rug layered over a neutral base rug
Style

Rug Layering Guide

Proportion rules, material pairing, and which Tiziri styles work best as the top layer.

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Compact Boujaad rug in warm earth tones, a good gift-sized piece
Gift Guide

Moroccan Rug Gift Guide

Housewarmings, weddings, and anniversaries — how to choose a size and style for someone else's home.

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Contemporary Moroccan rug with an ivory and amber abstract grid pattern
Buying Guide

Custom Rug Guide

How made-to-order actually works — the 3-step process, real timelines, and what to have ready before you enquire.

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Deep-pile ivory Beni Ourain rug with no pattern
Care Guide

How to Store a Moroccan Rug

Clean, roll, and store a hand-knotted wool rug without moth damage, mildew, or permanent creases.

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White Kilim rug with a bold indigo blue cross motif
Care Guide

Rug Stain? What to Do Right Now

The first five minutes matter more than anything else. What to do immediately for wine, water, oil, and pet stains.

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Emerald green and ivory Kilim rug with stacked triangle forms
Care Guide

Do You Need a Rug Pad?

Anti-slip safety, floor protection, and cushioning — when you genuinely need one, and how to choose.

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Contemporary Moroccan rug with grey ground and ivory abstract shapes
Style

A Moroccan Rug in a Modern Interior

Why a handmade rug strengthens a minimalist room rather than cluttering it — and how to choose the right one.

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